digital-marketing-training-course

Digital Marketing Training Course

OUR ALUMNAE

Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
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DESCRIPTION

Online Marketing Trends

Indian industry is going the e-way just like the rest of the globe. This is made clear by looking at the statistics/ information below:

  • Over 200 Million Internet users with 200 million more to be added in coming 3 years.
  • Over 200 million users of mobile internet (source: IAMAI)
  • E-Commerce market to grow to 20 billion dollars by 2015 with CAGR of 37 percent over 2013-15.
  • Mobile commerce to grow at 150% CAGR till 2016 .
  • Social media would be prominent mode of e-commerce communication; Facebook is an example .
  • India needs between 1.5 lakh digital marketing professionals in the coming year and about 5 lakhs in the next three years.

The above statistics clearly point to trends towards online marketing and throw huge opportunities for companies and their executives in the online marketing and operations domains. Digital Commerce is going to force companies to transform their existing business models and the processes. Thus companies and their executives who have the understanding of online marketing are in a position to not only survive in this digital era but also catch on this digital opportunity bandwagon.


The Two day workshop is intended to provide the insights on the following aspects of Grow Your Business with Online Marketing analytics in the subareas as:

What is Online Marketing : Trends/Job focus

Platforms of Digital Marketing – Duration : 2 hrs

Search Engine Optimization – Duration : 3 hrs 

  • Introduction & Fundamentals
  • Keyword Researching & Analysis
  • SEO Audit
  • On-page SEO
  • Off-page SEO Show case
  • Google Algorithms

Social Media Marketing & Google Adwords – Duration : 3 hrs

  • Introduction
  • Facebook Marketing
  • LinkedIn Marketing
  • Google+ and Google Places
  • Twitter Marketing
  • Creating social media content
  • Google Adwords introduction
  • Creating search text ads
  • Writing ad copies and running ads

Email Marketing  – Duration : 1 hr

  • Introduction to Email Marketing
  • Online Tools for Email Marketing
  • Managing Email Marketing Campaigns

Affiliate Marketing – Duration : 1 hr

  • Introduction to Affiliate Marketing
  • How to choose product?
  • Where to find affiliates?
  • How to earn from affiliate marketing?

What is Google Analytics – Duration : 3 hrs 

  • Major reports
  • How to create dashboard
  • How to customize

There will be case studies and exercises used in the workshop.

  • Beginners in Digital Marketing 
  • People looking for a career in Digital Marketing
  • People looking for a career shift
  • Entrepreneurs and Bloggers
  • Start-ups
  • Marketing professionals
  • Housewives
  • School and College Level students.
  • People looking out to earn from their hobbies.
  • Working professional and well as job seekers.
  • This workshop, which is designed in a very comprehensive and exhaustive manner will help you learn basics of Digital Marketing from scratch to a very good level. You don't need any programming or technical skills. After this workshop, you can be a innovator, creator, entrepreneur and an digital marketer.
  • The participants will understand the nuances of digital marketing and helps them make appropriate marketing strategies using all forms of digital media.

  • It is a 2 day program that would combine pedagogy using lectures, case studies, hands -on exercises, assignments and practical.

  • Google certification upon lab based exercise.

  • They would be able to understand the key elements of online marketing in creating an effective digital marketing strategy.

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Our Testimonials

Dharmesh Shah

Thank you addonskills for making my learning experience so wonderful, you guys are subject matter experts having deep knowledge about topics covered in the course... i appreciate your personal interest in success of student and helping them achieve their dream certification to excel their career... thank you once again and keep doing good job... look forward to more training's from addonskills... alles Gute und danke :-)

Milind Saraf

I would like to express full satisfaction on the training session conducted by M/s Addon Skills Private Limited and wish to put on record the very good take-away. I found the training to be professional and at par with the industry and growing demands of the complexities in the business . The best part of the training was in depth knowledge of the training personnel, presentation skills tailored to all levels of participants, custom-built course materials, dedication & passion of the trainer to make the participants understand the concepts thoroughly. Post training support, question banks, capacity to explain with relevant industrial and domestic examples were added features of the training . I strongly recommend such training session to the Project Management Personnel .

Vanita Ahuja

I had trained under Addon Skills for preparation of PgMP credential exam of PMI. I had attended virtual sessions conducted by them. Addon Skills delivered a very focused training with the perspective of clarifying the concepts as well as for preparing the group for successfully clearing the exam. Moreover, they have qualified trainer who constantly supported, coached and motivated the group. Each one of us got individual attention from him. I wish Addon Skills team good luck in their professional ventures and hope many more aspirants like us would benefit from Addon Skills expertise.

Jyothi Parampalli

Happy to have earned Program Management Professional (PgMP) Certification in my maiden attempt and all credit goes to Addon Skills! I was a student of AddonSkills from 4th Nov '17 and the coaching provided by them gave me enough confidence to appear and clear the exam within two months i.e. on 8th Jan '18. The study materials, question banks & joint session to solve them, sessions around ECO and additional Q&A discussions in the WhatsApp group all contributed towards getting my Program Management concepts strong. The examples were relevant and provided right insight into understanding the scenarios to apply program management best practices.

Sampanna Aganihotri

I first got associated with Addon Skills in regards to PgMP boot-camp organized by them at Pune location. Thanks to the great learning experience, that I could gain certification in minimal time. AddonSkills on merits of their excellent training and course material, Bonus comes with his personal attention on individual progress until you get certified. Distance or Time difference doesn't matter for them to reach out for help on any PM topics. May it be project or program or portfolio management, I highly recommend to get associated with Addon SKills for any training or consultation. All the very best for future!!

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