digital-marketing-training-course

Digital Marketing Training Course

OUR ALUMNAE

Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results
Ashish Shah PfMP results

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DESCRIPTION

Online Marketing Trends

Indian industry is going the e-way just like the rest of the globe. This is made clear by looking at the statistics/ information below:

  • Over 200 Million Internet users with 200 million more to be added in coming 3 years.
  • Over 200 million users of mobile internet (source: IAMAI)
  • E-Commerce market to grow to 20 billion dollars by 2015 with CAGR of 37 percent over 2013-15.
  • Mobile commerce to grow at 150% CAGR till 2016 .
  • Social media would be prominent mode of e-commerce communication; Facebook is an example .
  • India needs between 1.5 lakh digital marketing professionals in the coming year and about 5 lakhs in the next three years.

The above statistics clearly point to trends towards online marketing and throw huge opportunities for companies and their executives in the online marketing and operations domains. Digital Commerce is going to force companies to transform their existing business models and the processes. Thus companies and their executives who have the understanding of online marketing are in a position to not only survive in this digital era but also catch on this digital opportunity bandwagon.


The Two day workshop is intended to provide the insights on the following aspects of Grow Your Business with Online Marketing analytics in the subareas as:

What is Online Marketing : Trends/Job focus

Platforms of Digital Marketing – Duration : 2 hrs

Search Engine Optimization – Duration : 3 hrs 

  • Introduction & Fundamentals
  • Keyword Researching & Analysis
  • SEO Audit
  • On-page SEO
  • Off-page SEO Show case
  • Google Algorithms

Social Media Marketing & Google Adwords – Duration : 3 hrs

  • Introduction
  • Facebook Marketing
  • LinkedIn Marketing
  • Google+ and Google Places
  • Twitter Marketing
  • Creating social media content
  • Google Adwords introduction
  • Creating search text ads
  • Writing ad copies and running ads

Email Marketing  – Duration : 1 hr

  • Introduction to Email Marketing
  • Online Tools for Email Marketing
  • Managing Email Marketing Campaigns

Affiliate Marketing – Duration : 1 hr

  • Introduction to Affiliate Marketing
  • How to choose product?
  • Where to find affiliates?
  • How to earn from affiliate marketing?

What is Google Analytics – Duration : 3 hrs 

  • Major reports
  • How to create dashboard
  • How to customize

There will be case studies and exercises used in the workshop.

  • Beginners in Digital Marketing 
  • People looking for a career in Digital Marketing
  • People looking for a career shift
  • Entrepreneurs and Bloggers
  • Start-ups
  • Marketing professionals
  • Housewives
  • School and College Level students.
  • People looking out to earn from their hobbies.
  • Working professional and well as job seekers.
  • This workshop, which is designed in a very comprehensive and exhaustive manner will help you learn basics of Digital Marketing from scratch to a very good level. You don't need any programming or technical skills. After this workshop, you can be a innovator, creator, entrepreneur and an digital marketer.
  • The participants will understand the nuances of digital marketing and helps them make appropriate marketing strategies using all forms of digital media.

  • It is a 2 day program that would combine pedagogy using lectures, case studies, hands -on exercises, assignments and practical.

  • Google certification upon lab based exercise.

  • They would be able to understand the key elements of online marketing in creating an effective digital marketing strategy.

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Our Testimonials

Rohit Kapoor

I attended certification training from the Addonskills. Very much pleased with the professionalism, dedication, and timely help from the team. The direction and study material shared by Addonskills really helped me to grasp the concept on the fast track and saved a lot of time for me. One to one interaction with the mentor on doubts made me comfortable for the exam and real-world challenges. I highly recommend Addonskills for all kind of project management training and advisory/consulting services for the corporate.

Manali Khimasia

Attending Addon Skills PgMP certification course gave me a lot of confidence for attempting the exam and I successfully cleared the exam on my first attempt. The course material was thorough and all important concepts were explained in detail during the 3 days training. The best part about Addon Skills was that the training was not limited to 3 day classroom session. Another 10 online sessions were conducted to discuss questions and clear doubts. We were also provided with videos, question banks and highlights of important concepts and likely questions from SPMv3. Besides, Kailash personally reviewed each of our applications multiple times and gave valuable feedback for improvements till it was ready for submission. I strongly recommend Addon Skills for professional certification preparation courses since they provide complete guidance and support till the date you take your certification exam.

Milind Karandikar

Passed my PgMP certification exam. I have attended PgMP training conducted by PMI Mumbai Chapter and Addonskills in the month of September and it was really good and helpful to understand Program Management. As mentor/instructor you are too good Kailash. I liked your study material and the way you discussed minor things as well as explained and clarified the whatever doubts & queries we had raised during the session. I liked your confidence level and involvement towards us for exam preparation to become PgMP certified. I'll definitely recommend other Addonskills as a perfect place for PMP and PgMP training.

Vanita Ahuja

I had trained under Addon Skills for preparation of PgMP credential exam of PMI. I had attended virtual sessions conducted by them. Addon Skills delivered a very focused training with the perspective of clarifying the concepts as well as for preparing the group for successfully clearing the exam. Moreover, they have qualified trainer who constantly supported, coached and motivated the group. Each one of us got individual attention from him. I wish Addon Skills team good luck in their professional ventures and hope many more aspirants like us would benefit from Addon Skills expertise.

Deepak Gupta

I passed PgMP exam on 12th June 2018. I can confidently say no other study material and QB is needed, if you go to Addon Skills material and Question banks. I have gone through Addon Skills QB two times.

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